Use Google to Improve your Business


 Ref: Chapter I
This product is an enterprise class web analytics solution, which provides you access to the behavior of the visitors. Traffic data can be analyzed to create better targeted ads; determine the content that interests the visitors; & manage the AdWords campaign. This tool is most effective for driving right & targeted traffic to the website. 

The Google Analytics platform lets you measure user interactions with your business across various devices & environments. Price: Free upto 5 Million pageviews per month. 

Google Analytics

Google Realtime:

This product can help grow your brand by calculating audience's attitudes, perceptions, & online activities in real time, such as, tweets, blog posts, presence in social networks, follow trends, & track popular posts & articles. Price: Free.
With this product, you can add a powerful search box to the homepage of your website to help people find what they need on your website. You can tailor the look and feel of the Search Box & Search Results,  so that they match the website's aesthetic design. Price: Minimum: $100 USD per year and up. Price depends on the number of queries the engine receives every year.
Google Desktop: 

Google Desktop was a software with search capabilities. It allowed text searches of a user's email messages, computer files, music, photos, weather news, streaming news, chats, web pages viewed, & the ability to display Google Gadgets on the user's Desktop in a Sidebar. This product is going to be discontinued by Google. Price: Free.
Real time domestic and world market news from the top sources all over the web, stock analysis, currency information, trends, and a handy custom portfolio creator are the main features of this product. Price: Free.
This is a time-management interactive web application. The upcoming events of your business house can be shared in-house efficiently. This product allows other users to suggest events to be scheduled & get event reminders via email or text messages to your mobile. Price: Free.
This is a file storage & synchronization service, which enables user cloud storage, file sharing, & collaborative editing on documents, spreadsheets, word processing, presentations, & more. Price: Free up to 15GB of online storage space. Price for additional storage from 100GB to 16TB: $4.99 USD per month.


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